How the world's most popular brands started

[rajnish manga]

How the world's most popular brands started
Coca Cola
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1) Coca-Cola
According Secret Formula, a book written by reporter Frederick Allen, the world's most famous soft drink was named after two of its ingredients - the coca leaf and the kola nut.

2) Coca-Cola
The earliest purpose of the drink was actually medicinal, marketed as a cure for 'nervous prostration, irregularities of the stomach, bowels and kidneys'.

3) Coca-Cola
It was created by pharmacist John Pemberton, who was seeking to cure his own addiction to morphine. Pemberton's business partner, later named the drink Coca-Cola and wrote its name for the bottles and advertisements in the now famous cursive script.
4) Coca-Cola
The business was later bought and Coca-Cola was first sold in bottles in 1894. While it used to contain trace amounts of cocaine, it has been cocaine-free since 1929.

[rajnish manga]

2. How the world's most popular brands started
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1) Oreo
Although the origin of the word Oreo is unknown, there are many theories about how it was derived.

2) Oreo
One theory is that it was derived from the French word 'Or', which means gold as the earlier packaging for Oreos were gold.

3) Oreo
Nabisco registered the Oreo trademark in 1913, with a few name changes along the way from Oreo biscuit, to Oreo sandwich, to Oreo cream sandwich, and Oreo chocolate sandwich cookie in 1975.

[rajnish manga]

3. How the world's most popular brands started
Nike http://myhindiforum.com/attachment.php?attachmentid=28132&stc=1&d=1372441711

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1) Nike

Nike is a Greek goddess of victory. The sporting apparel company was called Blue Ribbon Sports in 1964 when it was first founded.The name was changed to Nike after an employee dreamed of the goddess one night.

[rajnish manga]

4. How the world's most popular brands started

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7-Eleven

In 1928, 7-Eleven was known as Tote'm Stores, named after the way customers 'toted' away what they bought. Almost 20 years later, in 1946, the store was named 7-Eleven to reflect newly implemented extended hours from 7 in the morning till 11 at night.

[rajnish manga]

5. How the world's most popular brands started
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1) Google
Google's name originated from the word 'googol', which is a number made up of the digit 1 followed by 100 zeroes.

2) Google
The search engine was started by Larry Page and Sergey Brin, who wanted to call it BackRub at the start. One day, a colleague suggested using the name 'googolplex', and Page shortened this to 'googol'. When the colleague tried to search for the domain name on the Internet, he misspelled it as Google. Page and Brin then decided to register the accidental name for their search engine.

[rajnish manga]

6. How the world's most popular brands started
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1) Canon
In 1933, Canon was known as Precision Optical Instruments Laboratory. In early 1930s, the company produced a camera called the Kwanon, which was the prototype for Japan’s first-ever 35 mm camera with a focal plane based shutter.

2) Canon
Kwanon was a named derived from the Buddhist Goddess of Mercy as it 'embodied the Company's vision of creating the best cameras in the world'. Hence, in the same year, the company trademark was officially registered as Canon.

[aspundir]

nice thread ......................

[abhisays]

Rajnish ji, thanks for this wonderful thread. :bravo::bravo:

[bindujain]

अच्छा है ........